“ The heroes are travelling the great seas by ship. One night when the seas are calm and everything seems fine their vessel is eaten by a great whale. The end? No. They wake in the belly of the animal, it is like a great cave. Full of wrecked ships and strange things to be discovered. Will they make it out alive?”
“ One of the camels in the caravan trips over a dark rock protruding from the sandy dunes. The poor animal has broken its leg and cannot continue. A cacaphony ensues as the animal suffers and the caravan train overseers complain passionately as they redistribute the animal's load across the caravan. (Let's just hope none of the PC's was riding this camel, shall we?)
As the camel is put out of its misery and the camel is skewered over a campfire - waste nothing! - someone takes a minute to inspect the root cause of all the trouble. To their surprise, the upturned rock is worked stone. Some frantic digging may excavate the bottom half of a gorgeously worked1 obelisk, and maybe even the small square forum below; but a more rigorous exploration of the surrounding dunes reveals a buried tomb doorway on each side of the forum.”
“ Little halflings are told that if they don't behave, a demon called Santa Claus from a hell of ice will kidnap them and force them to toil making toys.”